Total GovCon Workshop
A structured, practitioner-led workshop for established small business owners who are ready to add government contracts to their revenue mix — without starting over or walking away from commercial work.
Government Contracting is a Revenue Chanel.
Learn How to Treat it like one
Most small businesses that pursue government contracts stall in the first 90 days
Because they went in without the registrations, positioning,
and market knowledge that determine whether you can actually compete.
This workshop closes those gaps before they cost you time and credibility
$700 B+
awarded to businesses annually through federal and SLED contracts
23%
federal contracting goal reserved for small businesses by law
SLED
state, local, and education — the fastest entry point for most small businesses
Course Format
Four modules. One live session. One strategy review.
The self-driven content builds your foundation. The live virtual session with Stacy applies it to your business. The one-on-one strategy review puts a plan in your hands
Module 1 — Business readiness
Legal structure, EIN, insurance, and the foundational requirements that qualify your business to compete.
Module 3 — Market Positioning
Capability statement development, SLED vs. federal targeting, and how to frame your services for a government buyer
Module 2 — Registrations & Certifications
SAM.gov activation, state portal registrations, NAICS codes, and set-aside certification eligibility
Module 4 — Reading and Responding to Solicitations
How to decode an RFP or IFB, bid/no-bid decision framework, and proposal foundation basics
Live Virtual Session
Group session that applies the modules to real scenarios with Q&A and direct guidance
One-on One Strategy Review
A 60-minute individual session covering your capability statement, bid capture approach, and past performance narrative. Bookable within 60 days of completion
You Walk Away From This Course With
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Deeper understanding of government contracting and how it fits in your small business strategy
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Bid capture strategy tailored to your business
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SLED vs. Federal clarity for your industry
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Certification roadmap for your business
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Capability statement template
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Lifetime access to all digital materials
Investment
Early registration closes on a set deadline. Both options include lifetime access to materials and the individual strategy review session
Total GovCon Workshop
Save $50-Early Registration
$447
Register
Total GovCon Workshop
Standard
$497
Register
Common Questions
Do I need to be registered in SAM.gov before attending?
No. SAM.gov registration is completed as part of the workshop. You will leave with an active registration
How is this different from SCORE, SBDCs, or other small business resources?
Those programs provide general small business guidance. This workshop is specific to government contracting and is led by someone with direct procurement experience on the buyer side. The perspective you get here is not available through generalist programs
Can I send a staff member or admin instead of attending myself?
Yes. The workshop is designed to work whether the business owner attends or delegates to an internal team member who will manage the government contracting process.
What is the individual strategy review session?
It is a 60-minute one-on-one session with Stacy covering your capability statement, bid capture strategy, and past performance narrative. You book it within 60 days of completing the workshop.
My business already has commercial clients. Is this the right starting point?
My business already has commercial clients. Is this the right starting point?
Is there a payment plan option?
Yes. Klarna and Afterpay are available at checkout through Stripe
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Your Facilitator
Stacy Nichols
Founder & Sr. Advisor, Total Optim Solutions
Stacy brings 20 years of supply chain and procurement experience, including direct experience navigating the government contracting process as a small business owner. Her approach is grounded in what actually happens on the buyer side — not the theory. Total Optim Solutions is a certified WOSB Stacy has worked with small businesses across industries to identify GovCon opportunities they were already positioned to pursue but had not yet acted on.